Case Study: Local SEO and Organic Search Strategy Drives 19.9% Growth in Organic Traffic for Multi-Location Med Spa

  • Increased organic search clicks by 19.9% year-over-year, expanding visibility for high-intent aesthetic treatment searches

  • Grew Google search impressions to 294,000 annually, improving brand discovery across treatment keywords

  • Improved organic click-through rate by 8.5%, generating more qualified traffic from search results

  • Expanded local citations by 653% for the primary location, dramatically improving local search presence

  • Increased Google Maps direction requests by 34.6%, driving more in-person appointment traffic

  • Generated 5,815 total website sessions in one month, reflecting a 59.6% increase year-over-year

  • Strengthened visibility for high-value keywords like HydraFacial, CoolSculpting, and Dermaplaning treatments

Facebook & Instagram Ads Results

Even with less time & less budget results remained consistent
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