Case Study: Local SEO and Organic Search Strategy Drives 19.9% Growth in Organic Traffic for Multi-Location Med Spa
Increased organic search clicks by 19.9% year-over-year, expanding visibility for high-intent aesthetic treatment searches
Grew Google search impressions to 294,000 annually, improving brand discovery across treatment keywords
Improved organic click-through rate by 8.5%, generating more qualified traffic from search results
Expanded local citations by 653% for the primary location, dramatically improving local search presence
Increased Google Maps direction requests by 34.6%, driving more in-person appointment traffic
Generated 5,815 total website sessions in one month, reflecting a 59.6% increase year-over-year
Strengthened visibility for high-value keywords like HydraFacial, CoolSculpting, and Dermaplaning treatments